Daniel Brazil
UX Specialist
About Me
As an UX Specialist, I am passionate about crafting meaningful and intuitive user experiences that truly make a difference. With a deep understanding of human-centered design principles and a knack for problem-solving, I thrive on creating products and services that delight users and drive business success.
Portfolio
Daniel Brazil
USER EXPERIENCE RESEARCHER
I am a highly skilled UX Researcher with 3 plus years of experience in user research, data analysis, and survey creation. I am proficient in statistical analysis and using various data sources such as Microsoft, Qualtrics, Salesforce, Tableau and Google Analytics.
EDUCATION
Kansas State University
Aug 2009 - May 2014
Bachelors of Science in Advertising & Public Relations Double Minor in Business & American Ethnic Studies
CERTIFICATIONS
User Experience Research & Design Southern Methodist University PRO May 2020
Amazon Web Services Cloud Practitioner Generation USA
Sep 2022
EXPERTISE
Quantitative Research
My ability to dissect numerical information is key in the industry.
Data Analysis
My previous experience as a Data Scientist is
an essential skill in my toolbelt.
Prototyping
My prototypes are built from scratch and
convey a story for stakeholders.
SKILLS
➢ ➢ ➢ ➢ ➢ ➢ ➢ ➢
Statistical analysis
Prototyping
Wireframing
Data mining and processing
Qualtrics and Google Analytics
Survey creation and evaluation
Analytical thinking
Strong communication and collaboration
EXPERIENCE
Golden Blk Co. | Jan 2023 - Present | Dallas, TX Lead UX Researcher
Utilize Figma and WebFlow to research, develop, design, and user test the “Craft & Grab” web app. Managed several stakeholder meetings to ensure end user needs are conveyed and executed properly. Conducted research and user testing to understand user needs and behavior, analyzed data, and
provided insights to the design team for the development of user-centered products. Developed and executed research plans, managed research studies, and coordinated with cross-functional teams to ensure research objectives are met. Collaborated with designers, product managers, and developers to ensure that the user's needs are met in the final product. Conducted A/B testing using Qualtrics to evaluate the effectiveness of different design
solutions leading to an increased operational speed
of 15 minutes per hour. Presented research findings and recommendations to stakeholders using
Qualtrics reports and visualizations leading to
updated prototypes and deliverables.
DB LLC. | Jan 2020 - Jan 2023 | Dallas, TX Lead UX Researcher (Contract)
Conducted user research and provided insights to support product development. Designed and implemented surveys to gather feedback from users. Collaborated with cross-functional teams to improve the overall user experience while assisting in conducting user research and data analysis. Contributed to the design and implementation of surveys. Supported the creation of reports and dashboards using Salesforce. Helped in evaluating data and drawing conclusions.
Spectrum Sports | Sep 2016 - Dec 2019 | Dallas, TX
Junior UX Researcher
Conducted usability studies, focus groups, and
surveys to collect qualitative and quantitative data, analyzed data using statistical techniques and provided actionable insights to the design team. Managed participant recruitment and scheduling for Qualtrics-based studies. Developed and implemented strategies for effective applications that focused on user-centered design thinking.
EXPERTISE
Effective Tools & Skills
Data analysis
Statistical analysis
Prototyping
A/B testing
Hypothesis formulation
Quantitative research methods
Qualitative research methods
User interviews
User surveys
Usability testing
Eye-tracking analysis
Task analysis
Ethnographic research
Persona development
User journey mapping
Survey Design
Interaction design
Wireframing
Prototyping
User-centered design
Data visualization
User empathy
User behavior analysis
User feedback analysis
Concept testing
User satisfaction assessment
User needs identification
Collaborative problem-solving
Project management
Stakeholder management
Presentation skills
Storytelling
Critical thinking
Attention to detail
Craft & Grab Web App
Objective:
The client needs an interactive web app that allows users to take an in-person candle making class while tracking progress. The additional need is that this web app can double as an order management system.
Role:
Lead UX Researcher / Lead UX Designer
Methods:
Concept testing, User Testing, User Feedback, Prototyping, Observation, User - Centered Design, A/B Testing, Interaction Design, Survey Feedback,, Data Analysis, Cost Analysis.
Tools:
Prototype Link:
L&SH Livestream Update
Objective:
The user needs and business objectives of this client were to create a livestream feature that would allow them to stream from a Wordpress website to an audience larger than 100,000. This livestream feature additionally needed to remain consistent with their current brand whole offering various subscription packages.
Role:
Lead UX Researcher / Lead UX Designer
Methods:
Concept testing, User Testing, User Feedback, Prototyping, Observation, User - Centered Design, A/B Testing, Interaction Design, Survey Feedback,, Data Analysis, Cost Analysis.
Tools:
Prototype Link:
Black Sparker Kitchen App
Objective:
The user needs and business objectives of this client were to create a web application that would allow them to process orders from a local customer base in Kansas City. This web app needed to meet the users needs and offer an information/sales repository for the stakeholders. Their overall goal was to increase customer loyalty, maximize profit opportunities, and minimize expenses.
Role:
Lead UX Researcher/ UX Designer
Methods:
Focus Groups, User Testing, User Feedback, Observation, User - Centered Design, A/B Testing, Interaction Design, Survey Feedback, User Interviews, Data Analysis, Cost Analysis.
Tools: